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Imporient UK Ltd - a professional tea company supplying the catering trade - has had a successful working relationship with label and labelling machinery expert Sessions of York, for over three years. So when looking for a re-design on a compact, high quality label suitable for adhering to vending machines Imporient felt confident Sessions would provide the perfect solution.

The new label design was complex, requiring a tight register and fit, six colour artwork and an adhesive suited to withstanding prolonged and harsh conditions. Spokesperson at Imporient UK Ltd comments: “Having always delivered high quality labels, I had no hesitation in presenting Sessions with the brief for new label artwork highlighting our premium leaf tea. Required to fit on vending machines bound for offices and retail outlets we knew it would be difficult to incorporate our logo - disc shaped with a cup of tea in the middle surrounded with a halo effect - on such a small area, but the fine vignette has reproduced extremely well and the artwork has resulted in a clear bold label.”

The attractive, square cornered, rectangular labels are printed by Sessions on gloss white material and coated with an adhesive compatible with metal, ready for applying onto vending machines by catering companies and suppliers.

Spokesperson at Imporient UK Ltd goes on to say: “Sessions fulfilled all our requirements and we are delighted with the end result. We highly recommend Sessions not only because it proves particularly competitive on high-volume orders but because its label quality is consistently outstanding and service first rate.”

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